Advertising Management MCQ with Answers Pdf - 1

Question: 1

Which is the type of advertising?

(A) Primary demand advertising

(B) Direct advertising

(C) Indirect action advertising

(D) All of the above

(E) None of the above

Question: 2

When a product or brand is embedded in entertainment and media then it is known as

(A) Covert advertising

(B) Guerrilla advertising

(C) Both a and b

(D) Overt advertising

(E) None of these

Question: 3

Which of the following is/are the beneficiaries of advertising?

(A) Society

(B) Manufacturers

(C) Consumers

(D) All of the above

(E) None of the above

Question: 4

Online advertising uses

(A) World wide web

(B) Internet

(C) Both a and b

(D) TV

(E) Radio

Question: 5

Advertising that promotes organizational images, ideas and political issues is advertising.

(A) Institutional

(B) Comparative

(C) Competitive

(D) Defensive

(E) Product