Bank Marketing Aptitude Questions and Answers Pdf - 1

Question: 1

Marketing in banks has been necessitated due to

(A) Poor customer service

(B) Comoplacency among the staff

(C) Nationalisation of bank

(D) Excess staff

(E) Globalisation

Ans: E

Globalisation

Question: 2

Service marketing is the same as

(A) Internal marketing

(B) Outdoor marketing

(C) Transaction marketing

(D) Relationship marketing

(E) None of the above

Ans: D

Relationship marketing

Question: 3

The target group for marketing of Internet Banking is

(A) Only borrowers

(B) All computer literate customers

(C) All literate customers

(D) All customers

(E) All of the above

Ans: B

All computer literate customers

Question: 4

In India, the banking business are controlled and regulated by

(A) Indian Contract Act, 1872

(B) Banking Regulation Act, 1949

(C) Companies Act, 1956

(D) All of the above

(E) None of the above

Ans: B

Banking Regulation Act, 1949

Question: 5

In a saving account, money can be deposited on

(A) Quarterly basis

(B) Monthly basis

(C) Annual basis

(D) In one lump sum

(E) As per the convenience of the depositor

Ans: E

As per the convenience of the depositor

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