Consumer Behaviour Aptitude Questions and Answers Pdf - 1

Question: 1

_____ consists of the acts of individuals in obtaining and using goods and services, including decision processes that precede and determine these acts.

(A) Risk

(B) Brand

(C) Market segmentation

(D) Product planning and development

(E) Consumer behaviour

Question: 2

Which of the following is the safety needs?

(A) Shelter

(B) Water

(C) Food

(D) Protection

(E) None of these

Question: 3

Buyer Resistance means

(A) Buyer's hesitation in buying the product

(B) Exchange of products

(C) Buyer retracting the sale

(D) Buyer's dislike for the product

(E) Fight between buyer and the seller

Question: 4

Which of the following comes under Maslow's hierarchy of needs?

(A) Self-actualization needs

(B) Virtual needs

(C) Hypothetical needs

(D) Physical needs

(E) None of the above

Question: 5

The social factor of the bank customer includes

(A) Attitude

(B) Beliefs

(C) Motivation

(D) Social class and caste class

(E) All of the above