Online Marketing Aptitude Test 2025-2026 - 1

Question: 1

The objectives of promotion are to inform, persuade or remind consumers of the company's

(A) Product mix

(B) Style

(C) Gift

(D) Marketing mix

(E) Wage and salary administration

Question: 2

A _____ is an item of merchandise that is offered at cost or at relatively low cost as a bonus to purchasers of a particular product.

(A) Premium

(B) Sweepstakes

(C) Brand

(D) Price off promotion or coupon

(E) All of the above

Question: 3

Free samples are given to consumers to

(A) Introduce a new product

(B) Expand the market

(C) Both A and B

(D) Target the profit

(E) Target the market

Question: 4

Which of the following is a valuable tool that gives a direction to a company with regard to its targeted sales?

(A) Sales volume

(B) Sales quota

(C) Sales forecast

(D) Sales budget

(E) None of the above

Question: 5

Bancassurance means

(A) Selling of insurance products by banks

(B) Selling credit cards

(C) Selling debit cards

(D) Assurance of banks for quality service

(E) Assurance for sanction of loans