Sales Promotion Marketing Aptitude Questions and Answers Pdf - 1

Question: 1

Exchange offer is for

(A) Consumer of the product or user of the product

(B) Manager

(C) Staff

(D) Producer

(E) All of the above

Ans: A

Consumer of the product or user of the product

Question: 2

Sales promotion may be effective, when _____ techniques are used.

(A) EOQ

(B) BEP

(C) Pricing

(D) Advertising and salesmenship

(E) All of the above

Ans: D

advertising and salesmenship

Question: 3

POP display stands for

(A) Point of Place

(B) Price of Product

(C) Place of Purchase

(D) Point of Purchase

(E) None of these

Ans: D

Point of Purchase

Question: 4

Contest is the tool of

(A) Market segmentation

(B) Sales promotion

(C) Market targeting

(D) Sales forecasting

(E) None of the above

Ans: B

Sales promotion

Question: 5

Value added services means

(A) Additional services

(B) Additional staff

(C) Additional production

(D) Additional cost

(E) All of the above

Additional services

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