SBI PO, SO, Clerk Marketing Aptitude Questions Answers Pdf - 1
Question: 1
Which of the following is the crux of marketing process?
(A) Market scanning
(B) Marketing planning
(C) Marketing research
(D) Market expansion
(E) Marketing mix
Ans: E
Marketing mix
Question: 2
_____ is a raw material for a sugar industry.
(A) Sugarcane
(B) Coal
(C) Paper
(D) Machine
(E) None of these
Ans: A
Sugarcane
Question: 3
_____ is bundle of utilities consisting of various products features and containing services.
(A) Product
(B) Plan
(C) Risk
(D) Cost
(E) Planning and development stage
Ans: A
Product
Question: 4
Mark-up pricing is an example of
(A) Buyer based approach
(B) Competition based approach
(C) Cost based approach
(D) All of the above
(E) None of the above
Ans: C
Cost based approach
Question: 5
Of the following pricing strategies _____ is not ideal for new products.
(A) Promotional pricing
(B) Skimming pricing
(C) Discriminatory pricing
(D) All of the above
(E) None of the above
Ans: C
Discriminatory pricing
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